About the Journal

Journal of Consumer Behavior and Marketing Strategy (JCBMS) is a journal published by Business Administration, Lambung Mangkurat University, Indonesia. Ournal of Consumer Behavior and Marketing Strategy (JCBMS) (ISSN: XXXX-XXXX) is published twice a year (June and December). This journal invites academics, practitioners and researchers to submit articles to the editorial team. Journal of Consumer Behavior and Marketing Strategy (JCBMS) only accepts and reviews manuscripts that have not been previously published in any language and are not being reviewed for possible publication in other journals. ournal of Consumer Behavior and Marketing Strategy (JCBMS) Consumer Behavior, Marketing Strategy, Entrepreneurship, and others

Journal of Consumer Behavior and Marketing Strategy (JCBMS) is an online and open access platform for publishing the latest research and articles for students and lecturers. However, it does not rule out the possibility that anyone can publish their work in this journal. Journal of Consumer Behavior and Marketing Strategy (JCBMS) was first published in June 2023

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	Journal title	: Journal of Consumer Behavior and Marketing Strategy
	Initials	: JCBMS
	Subjects	: Consumer Behavior, Marketing Strategy, Entrepreneurship
	Language	: English
	Frequency	: 2 issues per year (June and December)
	DOI	: https://doi.org/
	ISSN	: XXXX-XXXX (Online)
	Editor in chief	: Dr. Setio Utomo, S.Sos., M.AB
	Publisher	: Administasi Bisnis, Universitas Lambung Mangkurat

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